A plum festival in the Misato district of Yoshinogawa City, Tokushima Prefecture, held in plum orchards across almost the whole district. The 33rd edition ran from February 21 to March 8, 2026, with four orchards open to visitors. Entry is free.
Misato is an ume-growing area that has also been designated a special umeshu zone, and its mountain villages are wrapped in plum blossoms and their sweet scent. The best time is from mid-February to mid-March. In 2026 there were also a plum blossom stamp rally (February 28 to March 8) and a plum blossom photo contest.
It is about 10 minutes by taxi from Awa-Yamakawa Station on the JR Tokushima Line, or about 40 minutes by car from Wakimachi IC or Donari IC on the Tokushima Expressway. Enquiries: Misato Hotaru-kan (0883-43-2888).
Dates are based on the organizers' announcements and may change with the weather or the bloom. Please check the official information before you go.